Originally posted on The Information Age:
Story provided by Mediabistro – People trust product and brand recommendations from other people more than they trust traditional media or advertising channels, and friends and family recommendations on social media channels, particularly Facebook, are trusted most of all. The average consumer mentions specific brands over 90 times…
Category Archives: Tech & Innovation Trends
ColourSync by PeaTiX: Making QR Codes and Paper Tickets Obsolete?
Peatix is a global, mobile-centric event ticketing platform that provides event organizers with powerful tools to create, promote, manage and sell out events of all sizes. Since its inception in May 2011, Peatix has hosted over 15,000 events across Japan, Singapore, and the United States. And with the lowest ticket fees available and fully customizable … Continue reading
Hey, My iPhone Smells Like Popcorn!
Novelty item? Yes. But it does give the marketer in you quite a bit to think about in terms of engaging your user in 4D brand engagement and play: How do you keep your consumers enthralled? How do you even get them to take note of what you’re doing? Throwing in an novelty idea may … Continue reading
Rentals Delivered By Drone Could Make Ownership Obsolete
Amazon’s next big innovation, ‘Prime Air’ drones that can deliver small packages in less than 30 minutes may just change the way we consume goods forever. One of e-commerce’s key downsides, which is the lack of instant gratification may now have its solution: If you want something now, now, you can have it now, now, … Continue reading
In Which We Make Coffee With The Founders Of Bonaverde, A Machine That Roasts, Grinds, And Brews
Caffeine for the soul! I would have gotten one for myself on Kickstarter, but I can’t even commit to my Nespresso machine… Continue reading
What Kind Of Productive Are You?
I have came to the realisation quite some time ago that I’m someone who simply CANNOT. SIT. STILL. Just yesterday I had the rare opportunity of having nothing to do. So I was faced with 2 choices: Do I a) do research and read up on interesting stuff that will eventually birth my next Big … Continue reading
The New Generation Of E-ntrepreneurs
Everyone’s an entrepreneur nowadays. With the rise of e-commerce businesses spreading like wildfire since the hay days of Amazon and eBay made their rounds, it’s easier than ever to own a business of your own. In fact, what used to be an occupation reserved for the elite in our society now seems to be a … Continue reading
How Crowdfunding Makes History (Re: S377A)
Note: Article originally published on Poached Mag. Before launching into the real purpose of this article, here’s a prospective promise on bringing you a “proper”, for lack of a better word, piece on the phenomena known as crowdfunding which is slowly but surely catching on in Asia. For now, for those of you who are still unacquainted, we … Continue reading
A Fresh Take On Working Spaces
Note: Article originally published on Poached Mag. The word is out: working alone sucks. Co-working may just about the next wave to hit us in a “When did this even happen?!” way. Simply put, co-working just means you working hard alongside someone who isn’t your colleague. Why would we want to do that? Think about all … Continue reading
Silverline: Smartphones For Seniors
Note: Article originally published on Poached Mag. Singapore’s mobile penetration rate is almost at 150%. What does that even mean? How does it even exceed 100%? Well, it just means that in our society of hyper-consumerism, some of us have not only one mobile phone, but two, or even three! Are you this sort of super … Continue reading
crazy curious. 