Novelty item? Yes. But it does give the marketer in you quite a bit to think about in terms of engaging your user in 4D brand engagement and play: How do you keep your consumers enthralled? How do you even get them to take note of what you’re doing? Throwing in an novelty idea may be a quick-win for those of us who are desperate for some eyeballs or are sniffing around for ways to make their apps/products go viral. And you can bet that this idea will sit well with the ladies!
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crazy curious. 
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